https://www.shannon-bailey.com/about daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/b30b04d4-8c39-4652-acb7-eddd0b36735f/shannonbailey_coffeecheckin.jpeg about - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648239879024-A07OV3CU2HC8WXFHYEFH/IMG_7879.jpg about Roller skating. Self-taught since spring 2021. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/a95cb759-19ba-460e-b584-a543b7dc3a17/IMG_5557.jpg about Aerial Arts. I'm happiest when I am upside down. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/fdb39e17-980b-4bc5-a970-d4641ed649fe/IMG_7240.jpg about My family, minus two. Guess my dad and sister didn't make the cut. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/7c8c9db5-5b5d-4a91-89af-28d02cc13649/IMG_7849.jpg about Fudgesicles. I can eat an impressive number in one sitting. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648240289263-H067SG41GH3OA0N7D8KD/IMG_8075.jpg about Pumpkins. My family always refers to them as "punkins". https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/c4833fb4-e782-43f0-87ce-f988c8935003/IMG_8009.jpg about Bullet journaling. I enjoy being creative and putting together monthly themes. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/3d818b4e-da02-4715-87cc-6c61ee090941/IMG_8196.jpg about Dressing up. Not enough occasions call for a prom dress. https://www.shannon-bailey.com/resume daily 0.75 2025-09-16 https://www.shannon-bailey.com/home-1 daily 1.0 2025-09-04 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1a7b580e-e560-497a-afe1-f111c29255ac/Untitled+design+%283%29.png home - The new way to order customizable cakes in-store. Kroger Technology & Digital Customer Facing Digital Product Design | 2021 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/277a4bd9-f45c-4735-acd5-e045fa4a7b4b/Untitled+design+%282%29.png home - A better way to clean glasses. Miami University — Emerging Technology in Business and Design User Experience Research & Print Design | 2022 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/c24904a3-68d4-4245-99ad-e91214c56dd7/Untitled+design.png home - A Full, Fresh, and Friendly way of working. Kroger Technology & Digital Strategic Working Process Thinking | 2021 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/832ef11e-f6fb-43a5-8e5b-b2d9b68c0174/Group+1.png home - Helping customers save more with confidence. Kroger Technology & Digital End to End Experience Research & Design | 2023 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/71352110-62fb-4c6f-8410-6ae3b01a87b2/FQSH+Project+Photo.png home - Redesigning Produce Inspection for Smarter Quality and Purchasing Kroger Technology & Digital From Discovery to Impact — A Ground-Up Design Solution | 2024-2025 https://www.shannon-bailey.com/cake-kiosk daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/f71b7ffc-62fc-4953-b03d-eff1e633cf98/Untitled+design+%283%29.png cake kiosk - Creating a seamless customer kiosk experience UI / UX Design Lead Designer Overview Kroger offers an existing feature named ‘Order Ahead’ that allows customers to place orders for deli, bakery, party platters, etc. online and pick up their order in-store. The business identified an opportunity to encourage in-store shoppers to interact with the virtual Order Ahead experience who would otherwise not shop online. I was tasked with adapting the current mobile Order Ahead experience for use on an Android kiosk that would be released to several pilot stores. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/957fa97c-28ed-4906-8383-5a12442802dd/Screen+Shot+2022-03-27+at+11.18.34+PM.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/c7456177-fff7-4f36-a610-19282ed5137c/Kiosk+Home+and+Splash.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/62bb5da1-c324-49df-aab9-584f6816cbce/Order+Ahead+Cake.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/bc6aa7cf-76df-41bb-9a4c-a0784bfa3de0/Screen+Shot+2022-03-27+at+11.17.35+PM.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/26410c6c-d331-4e97-a0a0-fc18c73a9339/Order+Ahead+Request+Cake+More+Times.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/3a7a145b-8974-4e3b-b131-29325b2ec160/Screen+Shot+2022-03-27+at+10.55.56+PM.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/54ac2498-318d-430a-a4fb-25efd1dd01b8/sign.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/4d70d5a6-3751-4896-a5ba-71388368a76c/Artboard.png cake kiosk - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.shannon-bailey.com/glasses daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/fbc15574-f059-4222-b8c3-6ed847b41469/Untitled+design+%282%29.png glasses - Inventing a better way to clean glasses UI / UX Design / User Research Overview I am taking a design thinking + design principles course at Miami University. This project is part of the assigned materials from this course. I identified the problem that I would like to research as problems associated with wearing regular/reading glasses. Before researching, I speculated that some of these problems may include: cleaning glasses, misplacing glasses, fogging lenses with face masks, rain on lenses, breaking glasses, etc. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/64babc60-24ba-4b80-a495-03d54fe2423b/Screen+Shot+2022-03-28+at+3.12.25+AM.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/f0898584-ab60-42f8-9ccd-24688df5cabc/Screen+Shot+2022-04-25+at+3.36.41+PM.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/a5c99bb9-69dd-4b86-bd59-caefad20c878/ims254+1.jpg glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/d9533ceb-8ddc-4fff-b40a-5de1538a9d61/Design-thinking-approach-1024x620.png glasses - Make it stand out Image credit: https://www.catalysteducation.com.au/news/driving-collaboration-design-thinking/ https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/6afa9a3c-9baa-4f41-9703-3833e8f0dc80/Screen+Shot+2022-03-28+at+3.11.55+AM.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/cddc2dfc-67eb-48a9-9f5f-9778e743bf8a/IMG_9553.jpg glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/066e9edb-04bd-4f24-b246-d29e41dc1418/IMG_9552.jpg glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/f2a60ee0-1468-4c4a-a73c-653b450ccc00/IMS+254-14.jpg glasses Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/2956badd-cf57-4ac7-bfcb-541982726b3b/Iteration+9.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/6a1b7035-0a3d-4c31-8580-7560acd357f5/ims254+2.jpg glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/b82be78c-1719-4c1a-adbc-6582d132ff54/Shannon+IMS+254+Project+3.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1844f4b2-1727-42bc-8229-ccf5636aac18/Screen+Shot+2022-03-28+at+3.33.59+AM.png glasses - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.shannon-bailey.com/process daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648447187839-3OLMW3VBAC7H5GLZUHX1/Screen+Shot+2022-03-28+at+1.59.31+AM.png process https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648447404351-5PGR8V8VRFLNA9SYYLJ6/Screen+Shot+2022-03-28+at+2.02.34+AM.png process https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648447490524-GTOELCK4Y5BQBNHPMKZE/Screen+Shot+2022-03-28+at+2.04.14+AM.png process https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648447679250-P3EJ3T7K1C2CG5ZW17VF/Screen+Shot+2022-03-28+at+2.06.49+AM.png process https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/1648447782896-E5MV5W2S5PQ3279UCC9R/Screen+Shot+2022-03-28+at+2.08.46+AM.png process https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/dcdb5f83-c68a-4b55-b51a-dbad4526c5d1/back.png process https://www.shannon-bailey.com/full-fresh-friendly daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/325c85d7-37cb-4f4b-a4af-da322ef0d805/Untitled+design+%281%29.png full fresh friendly - Aligning team ways of working and strategic customer targets UI / UX Design / Strategic Customer Targeting / Brand Priority Alignment Product Designer Overview Kroger has different customer segments characterized by customer behaviors. Some customers prioritize low prices while others feel the quality of food is most important. The business and brand of Kroger as a whole prioritize certain outcomes that align with some segments more than others. These change from time to time based on research. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/f13c8a60-0686-4282-92c2-356f8da0dd4d/Full+Fresh+Friendly%402x.jpg full fresh friendly - Make it stand out *Most of this content has been blurred for brand privacy https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/ca3b1db2-ec37-4d4c-b4c6-c2830d7c85f6/Screen+Shot+2022-03-28+at+1.52.03+AM.png full fresh friendly - Make it stand out *Content blurred for brand privacy https://www.shannon-bailey.com/fqsh daily 0.75 2025-10-15 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/db16c5d5-23a8-410a-b480-847c78c60a43/FQSH+Project+Photo2.png fqsh - A modernized produce quality inspection workflow UI / UX Design / Product Strategy / Macro System Integration / Ground Up Solution Lead Product Designer Overview Kroger Quality Inspectors ensure produce meets both USDA standards and Kroger’s stricter quality specs, deciding whether shipments are accepted or rejected. Previously, inspectors used paper binders for these specs, which was inefficient and error-prone. I designed a digital version of Kroger’s produce specifications, integrated into the Directed Quality Assurance Android app. This streamlined the inspection process, enabling real-time data capture that helps stakeholders track supplier quality and make informed purchasing decisions. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/945c2830-507a-41a1-8afd-25e5c502898c/Screenshot+2025-10-15+at+9.13.12%E2%80%AFAM.png fqsh - Make it stand out Mapping out the initial heirarchy https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/aa2e7c96-771e-4183-b0ee-28d50baf3397/Group+188.png fqsh - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/d40bbdf1-2dd9-4cd2-809f-f54bf1ba3783/68c0ab18d7ae0af74d6cc8d2_Screenshot+2025-09-09+at+3.32.13%E2%80%AFPM.png fqsh - Make it stand out Initial mapping brainstorm https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/298869d3-f57b-4824-bc3e-3759fe1ff3dd/Group+191.png fqsh - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/8d32bff4-d67e-430a-beb2-c054b44db1d1/Group+195.png fqsh - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/ba085974-7542-4c72-882a-9a2fde55c989/Group+195.png fqsh - Make it stand out Technical mapping of Fresh Quality Spec Hub to the DQA application https://www.shannon-bailey.com/savings daily 0.75 2025-08-27 https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/fce7cb88-3f22-4e19-a388-c7a3bade1ace/Group+5.png savings - Savings you can see — no surprises UI / UX Design / E2E Strategic Thinking / Journey Mapping / User Testing Product Designer Overview Inflation is reshaping how people shop. As prices rise and budgets remain tight, customers are becoming more intentional with their spending. They're using more coupons, focusing on weekly promotions, choosing sale items, switching to store brands, skipping non-essentials, and adjusting meal plans based on what’s affordable—often opting for less expensive proteins. While inflation affects everyone, it hits hardest for customers who are already stretching their budgets. For these shoppers, staying within budget is critical. If they reach checkout and find they’ve gone over, they may be forced to remove items from their cart. This behavior has real business impact. By making it easier for customers to save and stay on budget, we not only help them meet their needs—we also build trust, increase loyalty, and improve the likelihood they’ll choose us for their next shopping trip. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/a6066284-b8ba-4e1f-b667-8ea5d4eebebe/image+4.png savings - Make it stand out Journey Map for the Web platform where shoppers tend to shop first and save later https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/3dd7f0d5-2296-4c92-b7c9-ebbad3aa0697/image+1.png savings - Make it stand out The team used a LUMA technique called “Abstraction Laddering” to agree on a problem statement and begin to discover what might be the root causes of that problem. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/ef1e85d6-dda6-40ad-b11f-5cfb425ddaac/image+5.png savings - Make it stand out We conducted a competitive audit by collecting and analyzing screens from similar experiences. This helped us identify common patterns, uncover best practices, and spot opportunities to differentiate our solution. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/b096df14-4baf-4151-9109-4e5995431af3/image+12.png savings - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/2e619aca-ba84-4f4b-a55d-7d5abdc8fa06/image+2.png savings - Make it stand out Once the team agreed on a problem, we moved into storyboarding to empathize with the user and discover how they might be feeling along each step of the shopping experience. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/a45804e3-ecad-4cee-aea3-6312a6b4a0a1/image+8.png savings - Make it stand out Concept 1: Cart Total on Icon The simplest design in which the total for the cart simply appears below the usual cart icon. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/19dcc911-7ed9-40bc-bd1e-057c4f82a481/image+7.png savings - Make it stand out Concept 2: Quick Cart A cart total drawer that slides up for a user to reference when and where they need it. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/a93ea461-c982-4f08-b2ac-a729b19fdd01/image+11.png savings - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/7510af54-0c10-4d9f-8d07-fef19f9fd995/image+3.png savings - Make it stand out Journey Map for the Native platform where shoppers tend to save first and shop later https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/f3446285-06d3-4459-90cd-66f12a894c3e/image+6.png savings - Make it stand out We held a sketching session using the “Crazy 8s” method—an exercise where each participant has one minute to sketch a screen in a user flow, repeating the process eight times to quickly generate and refine ideas toward a viable experience. https://images.squarespace-cdn.com/content/v1/617b06be20d04e69de3fdb87/b40410c7-0605-4396-841e-9208cbe05446/image+9.png savings - Make it stand out Concept 3: Savings Center & Alert This design leverages the existing savings center of Kroger’s app to show current order pricing information and alert the customer if they have coupons that can be clipped for extra savings. This design showcases both the total for the order and the amount saved.